Hey
there! Nice to meet you. Today I would like to tell you the latest way businessmen
do their business. In these modern days, some of the retailers more prefer to
involve in online store only. Actually, there is no big differences between
online store and physical store as both stores are sharing the same goals which
to sale products.
Usually,
the online entrepreneur will build a website to replace the usually physical
store. In relation to this, a website owner needs to do whatever it takes to
optimize his or her website, as in a lot of cases, it is the sole gateway to
potential customers. The fact that there is no physical person there to answer
any questions or guide online visitors, makes is even more imperative to have a
website that “flows” naturally to improve experiences and hence increase sale
conversions.
Here are the things that
you need to consider when you manage a website:
ü Just a random list of things to
potentially consider:
ü Are visitors finding what they need?
ü Are visitors getting most, if not all,
of their questions answered?
ü What are the loading times of the
website pages?
ü Does the landing page persuade
visitors to stay and look around?
ü What color should the buttons be in
order to increase click through rate (seriously, studies have shown that more
online visitors click on orange buttons on average)
ü Should I place Product X on top of
Product Y, but below Product Z?
Arguably,
due to the fact that there is a lack of customer service representatives to
immediately serve online visitors, improving online visitors’ experiences in e-commerce
Stores becomes far more critical than physical stores.
In
short, I think before anybody start business online, they need some skills on
how to make use of the available modern technologies. If not, these
technologies will become useless and can’t be any help in the business world.
That’s all for this entry. Have a nice day ahead loves!
BellaAmmara Website- One of top brand in Malaysia |
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